Large tobacco companies as “Philip Morris” has invested billions in new type of cigarette that heats tobacco rather than burns it, and is considered much safer. Sputnik said Professor Marewa Glover, who said that some public health organizations are taking a very strange attitude to these new products.
Tobacco companies, concerned about the decline of traditional Smoking cigarettes and the rise of vaping, have invented a new idea of preserving market share.
Heat-not-burn cigarettes, sometimes known as iqos technology to heat the tobacco up to 350 degrees Celsius — much less than 600 degrees in a traditional cigarette — which produces “a nicotine vapor without burning tobacco.
“The lower the temperature of the heating releases the true flavour of the heated tobacco. Because the tobacco is heated and not burned, the levels of harmful chemicals is significantly reduced compared to cigarette smoke,” says Philip Morris on their website.
“The most outrageous behavior is not what the tobacco companies do, but the fact that so-called medical organizations make when they are trying to dissuade people from switching from Smoking harm-reduced products,” said Professor Marewa Glover from the College of health at Massey University in New Zealand.
Health organization try to manipulate governments
“They’re lying to officials to manipulate them in making laws to ban or unduly restrict these new products. They get the government impose taxes, fines, and even prison sentences to stop people from using less harmful alternatives. It’s crazy,” Professor Glover said Satellite.
“Philip Morris international” which invested in technology iqos $ 4.5 billion. — last month announced its Papastratos factory in Greece will be the second object to stop the production of conventional cigarettes and go to the production technology iqos tobacco sticks.
The most well known companies in the international brand “Marlboro”, but they also trade under the name “Soyuz-Apollo” and “Optima” in Russia, Sampoerna in Indonesia, Morven gold in Pakistan and Assos in Greece.
Some countries such as New Zealand, which had a vague idea about the new technology iqos cigarettes, despite evidence that they are much less likely to cause cancer.
A court in New Zealand Backfired on the Ministry of health
Recently, the Ministry of health New Zealand took Philip Morris in court to prevent technology iqos cigarette goes on sale.
“The most important Message from the Ministry of health in Philip Morris case that the judge saw that banning the product that gives smokers a very low risk alternative contrary to the NC smoke-free environments act (1990) which was intended to reduce the harm from Smoking tobacco,” Professor Glover said Satellite.
“This means that any act such as a ban on Smoking electronic cigarettes, and deliberately mislead people about something or cheat them for bathing, or using technology iqos can be considered as contrary to BDI” she said “Satellite”.
“Vaping and the use of heat-not-burn products are solutions to reduce harm. Vaping is not less than 95 percent safer when using technology iqos is estimated at 85-90 percent safer than Smoking,” Professor Glover said Satellite.
“The tobacco companies are now interested in the development of reduced harm alternatives to Smoking tobacco because they are losing millions of customers to the independent vaping startups. Vipers was to help others switch, the result is no less a mass Exodus of customers,” Professor Glover said the official.
Technology iqos cigarette sale in the UK
Philip Morris has banned the advertising of tobacco products in the UK, but the technology iqos cigarette went on sale in several shops in London and the company hopes that their popularity will spread by word of mouth recommendations.
Professor Alan Boobis, of Imperial College London leads the UK Committee on toxicity, which published a report in December about the heat not burn cigarette.
The report, commissioned by public health England, found heated tobacco products reduces the release of toxic chemicals from 50 to 90 percent.
“Our overall conclusion was that it is likely that on the basis of information about the toxic components that heat-not-burn is potentially less harmful in smokers. If a smoker were to switch to technology iqos they would experience less harm, but not on the principle of ‘do no harm’,” Professor Boobis said Satellite.
He said that the opponents are Philip Morris, British American tobacco (bat) has developed its own hybrid device, called the iFuse, but he said that they seemed to be just “testing the waters” in the UK while Philip Morris are investing heavily in technology iqos.
Professor Boobis said while it was preferable for existing smokers to switch to technology iqos — or vaping — it is important that heat not burn cigarettes are not sold to underage people.
“Among the population there is a hardcore of 15 to 18 percent who continue to smoke, despite all the evidence of harm. In every generation a certain percentage take up Smoking. If you take a naive young man and they decided to take iqos technology, rather than traditional cigarettes, potentially less harmful,” Professor Boobis said Satellite.
“Traditional cigarettes create a vicious circle in the lungs with all sorts of toxic chemicals. These heat-not-burn cigarettes to achieve lower temperatures and is not conducive to such an aggressive destruction of these creatures,” Professor Boobis said Satellite.
He said that more behavioral science research is needed to discover what drives people to take any Smoking.
Sourse: sputniknews.com