In 2025, mobile payments will actually become the market standard, replacing traditional payment methods. According to experts, the key competitive advantage for businesses is the “one click” technology. It allows you to reduce the time from choosing a product to confirming the transaction thanks to the integration of Apple Pay, Google Pay, bank buttons and companies' own wallets. This is reported by RBC-Ukraine with reference to a market expert.
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“We are improving the user experience and actively implementing modern technologies for the convenience of payment transactions,” said Oleksandr Babenko, director of Casino.ua.
It is noted that according to international research, 73% of users believe that the online payment process should be as simple as possible, otherwise there is a risk of refusing to make a purchase.
According to analysts' forecasts, by 2027, more than 90% of all online payments will be made through mobile wallets and integrated solutions.
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Previously, “FACTS” wrote that cybersecurity remains one of the determining factors for the stable operation of online financial services.
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