The upcoming iPhone 17 series could be significantly more expensive than previous ones. Although it has not been announced yet, Apple is preparing to raise prices. And it will not be because of the tariffs.
According to the Wall Street Journal, Apple is considering raising prices for the iPhone 17, but is not blaming the import tariffs announced by Donald Trump. It turns out that the reason is the introduction of new technologies and a redesigned ultra-thin design. It seems that the company wants to overtake the competition in the race for dominance in mobile artificial intelligence.
What do customers say about this?
Although iPhones are already among the most expensive smartphones on the market, experts say there are many indications that the giant wants to position its new generation even higher in the premium segment. It is also likely that a potential price increase could push the boundaries of acceptability even for loyal customers.
The most exclusive smartphone?
According to the manufacturer, the iPhone 17 may become the most exclusive smartphone in Apple's history – also in terms of price. Currently, Apple is trying to become independent from China, which is why it is moving part of the assembly of its devices to India. This is to affect the final price of the devices.
Meanwhile, Americans had already rushed to stores to buy iPhones, fearing price increases as a result of import tariffs announced by the US president.
KW
